
For more than 25 years, I've helped businesses solve problems, build brands and make ideas happen, working with more than 120 brands including Coca-Cola, Disney, MTV and Graze.
I've also founded and grown businesses of my own, including building a £2m+ agency.
So I know what business looks like from the outside. And I know what it feels like from the inside.
The growth. The pressure. The decisions that keep coming back. The ideas that never quite get moving. And the point where the old ways stop working.
Some of my best thinking has happened away from the usual places, with different people, different perspectives and different conversations.
It made me wonder:
Not another meeting. Not another report. Not another away day with better scenery.
Bring the right people together. Change the environment. Ask better questions. Create something useful. Make decisions. Get things moving.
That became No Sheep Allowed.
We exist to change old ways of working and co-create better ones.

Different challenges need different people.
We bring together the founders, leaders, customers, specialists and different perspectives the challenge actually needs.
People who will question assumptions.
People who see things differently.
People who can turn thinking into something real.
Because changing who's involved can change the answer.
You are not buying hours, unnecessary process or a bigger team than the challenge needs.
We agree the question, what needs to change and what a useful result looks like.
Then we build the right work, people and experience around getting you there.
If we can get there faster, that's part of the value.
You pay for progress.
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